Adobe MAX 2026 in Miami Beach: dates, keynote times and how to watch

Adobe MAX 2026 runs November 10–12 at the Miami Beach Convention Center, with in-person training days on November 8–9. The Opening Keynote is on Tuesday, November 10, from 9 to 11 a.m. EST (14:00–16:00 UTC), and Adobe says the online edition on November 10–11 is free to join with an Adobe account.

Adobe MAX 2026 dates and location

• November 8–9: preconference courses and training, in person only.
• November 10–12: the main conference at the Miami Beach Convention Center, 1901 Convention Center Drive, Miami Beach, Florida, with more than 200 sessions, labs and photowalks.
• November 10–11: MAX Online, with the keynotes, Sneaks and more than 50 online sessions.

Adobe MAX 2026 keynote and Sneaks times in ET, PT and UTC

Adobe lists its Americas schedule in EST. US daylight saving time ends on November 1, 2026, so Miami is on EST (UTC-5) throughout the event. These times come from Adobe's agenda as checked on October 30, 2026, and Adobe says the agenda can change.

• Opening Keynote, Tuesday, November 10: 9–11 a.m. ET, 6–8 a.m. PT, 14:00–16:00 UTC.
• Inspiration Keynote, Wednesday, November 11: 10–11:30 a.m. ET, 7–8:30 a.m. PT, 15:00–16:30 UTC.
• MAX Sneaks, Wednesday, November 11: 5:30–7 p.m. ET, 2:30–4 p.m. PT, 22:30 UTC to 00:00 UTC on November 12. Actor Terry Crews hosts.
• MAX Bash, Wednesday, November 11: 7:30–10:30 p.m. ET for in-person attendees, with The Black Keys headlining.

Adobe Live shows run 11:30 a.m.–5:30 p.m. ET on both online days. Adobe's Europe, Middle East and Africa agenda uses GMT, which matches UTC in November, and lists the same keynote times as UTC but no Sneaks slot. Its Asia-Pacific agenda, with online days on November 11–12, shows an Opening Keynote replay on November 11 at 9–11 a.m. IST (2:30–4:30 p.m. AEDT), the Inspiration Keynote on November 12 at 9–10:30 a.m. IST (2:30–4 p.m. AEDT) and Sneaks on November 12 at 9:30–11 a.m. AEDT.

How to watch the Adobe MAX 2026 keynote online

1. Register for MAX Online. It is free, a free Adobe account is enough, and no active subscription is needed. Each viewer registers individually.
2. Log in to the attendee dashboard on the MAX website when the keynote starts. Adobe says registrants get no direct session links, and nothing needs to be downloaded because sessions are hosted on adobe.com.
3. Watch live if you can, because online sessions have no live chat. Most online sessions go on demand after they premiere, free to registered attendees for the coming year.

As of October 30, Adobe's FAQ does not mention a public stream outside the MAX site, so register before November 10 rather than counting on one.

What Adobe has said about the keynotes

Adobe's MAX pages do not preview specific announcements. Its FAQ describes the keynotes as a look at industry trends and new tools, and Sneaks as a preview of what Adobe Labs is exploring, so treat Sneaks as previews rather than release dates.

Adobe's speaker page lists Chair and CEO Shantanu Narayen, president and incoming CEO Anil Chakravarthy and Forest Key, vice president of agentic Firefly, among the MAX 2026 speakers, along with designer Jonathan Anderson, filmmaker Drex Lee and writer-director Omar S. Kamara. The page does not say which of them appear in which keynote, so check the agenda before planning around a specific name.

Two pieces of context are already public. On September 3, Adobe announced that Chakravarthy becomes president and CEO on December 1, with Narayen moving to executive chair, so the Opening Keynote comes three weeks before the handover. In June, Adobe put an AI Assistant into public beta in Photoshop, Premiere, Illustrator, InDesign and Frame.io, and offered an upgraded Firefly studio in private beta through a waitlist. Our Design and Launches sections follow creative-software releases, and Events lists other dated conferences.

Adobe MAX 2026 tickets and prices

As of October 30, 2026, Adobe's pricing page lists the regular full-conference pass at $1,995. Government, nonprofit and education codes bring it to $1,295, qualifying students pay $399, and groups of three or more pay $1,695 each. A Creative Park pass costs $499, and a full-day preconference course adds $650 and is sold only with a full conference pass. Adobe says attendance is limited and expects MAX to sell out, so check availability when you register.

Frequently asked questions

Is Adobe MAX 2026 free to watch online?

Yes. Adobe says online attendance on November 10–11 is free and unlimited, and it includes the keynotes and Sneaks. You need a free Adobe account to register.

What time is the Adobe MAX 2026 keynote?

The Opening Keynote starts at 9 a.m. ET (6 a.m. PT, 14:00 UTC) on Tuesday, November 10. The Inspiration Keynote starts at 10 a.m. ET (7 a.m. PT, 15:00 UTC) on Wednesday, November 11.

Where is Adobe MAX 2026 held?

The conference runs November 10–12 at the Miami Beach Convention Center in Miami Beach, Florida.

Can I watch the sessions later?

Adobe says most online sessions will be available on demand after they premiere, free for registered attendees for the coming year. Its FAQ does not single out the keynotes, though the Asia-Pacific agenda lists an Opening Keynote replay.